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AR animation by Keiichi Matsuda of a road with lots of arrows and other floating information

Why ARcity? Often people are not aware of the history that surrounds them. That doesn’t mean that they are not interested to know more about it. It might just not be in their focus of attention. We want to offer city tours as easy as possible. Arcity will be a marketplace for city tours. Creator can sell their tours to users around the world. The tours can be done in two ways. In in-person tours and AR-tours. The users are free to join a tour whenever they want, as they don’t have to wait for the tour guide or in lines of the city’s tourist hub. AR-tours will let enjoy the user by merging physical with digital worlds.

CONCEPT
2019

ARCITY

AR tourist guide

AR animation by Keiichi Matsuda of a public transport with lots of arrows and other floating information
Image of a bank and an overlay of the AR picture how it looked like after a bombing raid during the Second World War.
Image of Jesus surrounded by the holy embers with typography
Picture of today's street in London and how it looked in the 19th century

Animations of Keiichi Matsuda

COMPETITORS

RESEARCH

PERSONAS

PROTOTYPING

TESTING

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