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Who are my competitors?

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What might had been the reason of their decisions?

Regarding the design, marketing and sales?

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Do I see opportunities?

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Do I see risks?

 

TOOLS Indesign, Photoshop

ANALYZE & UNDERSTAND - THEIR PROBLEM

First of all it is about to know your competitors. I found 7 apps that are partly familiar with city tours, hiking and AR. After some research I picked 3 apps that could work as the sum like arcity. During the hole process of making I kept always those 4 topics in my mind.